Google Ads

Google Ads that bring calls from people ready to buy.

Campaigns aimed at the searches that turn into jobs, not just clicks, with every call and enquiry tracked so you know exactly what your budget brings in.

  • Calls from day one
  • Every lead tracked
  • You own the account

Free website and Google check

A fixed quote plus the first three things we would fix. Free, no obligation.

Reply within one working day. No spam.

The problem

Most local Google Ads accounts waste money on the wrong searches.

Broad keywords, no negative keywords and ads sending people to a homepage instead of a page built to convert. We tighten your targeting to the searches that become paying work, then send that traffic to pages that get the call.

  • Account setup or audit
  • Keyword research
  • Ad copy
  • Conversion tracking
  • Landing page advice
  • Monthly report
Google search ad for a local business with a rising leads chart
What you get

Everything built to win you more enquiries.

Search campaigns

Ads for the exact services you want more of, shown only in the areas you cover and at the times you can answer.

Local Services Ads

Google Guaranteed ads at the very top of the page, set up and managed where your trade qualifies.

Call and form tracking

Every call and enquiry tracked back to the keyword, so budget goes to what works.

Negative keywords

We block searches for jobs, DIY and free help, so you stop paying for clicks that never become customers.

Landing pages

Fast pages built around one service and one action, which lowers your cost per lead.

Clear monthly numbers

Spend, calls, enquiries and cost per lead in plain English, with what we are changing next.

How it works

From first call to more customers, in four steps.

Free call

We learn about your business, your area and the customers you want more of.

Clear plan and quote

You get a written plan and a fixed quote before any work starts.

We build and launch

We build your website, fix your Google listing or launch your campaigns.

Monthly updates

You see what is working in plain English: calls, enquiries and rankings.

FAQs

Google Ads questions, answered.

How much should I spend on Google Ads?
It depends on your trade and area. We look at real search volumes and click costs near you and recommend a starting budget in your quote. Read our guide to Google Ads costs for tradesmen.
How quickly will I get calls?
Usually within days of the campaign going live, once Google approves the ads. The first month is then about cutting waste and lowering the cost per lead.
Do I own my Google Ads account?
Yes. The account and all its data are yours. We manage it with access you can remove at any time.
What are Local Services Ads?
They are the Google Guaranteed ads shown above normal ads for many trades. You pay per lead rather than per click. Read our guide to Local Services Ads in the UK.
Can you fix an account someone else set up?
Yes. We start with a free review of your account and tell you what is wasting money before you commit to anything.
Free quote · No obligation

Let's get you found.

Tell us your business and website. We will send you a free, no obligation quote plus the first three things we would fix on your website and Google listing.

Free website and Google check

A fixed quote plus the first three things we would fix. Free, no obligation.

Reply within one working day. No spam.